The World of Fashion in Florence

Trend is the fashion trade show open to all. More than 100,000 buyers and showrooms from all over the world will be present in Florence for the week of Pitti Uomo and Trend. The visitors can discover and buy a preview seasonal novelties from exhibitors and the buyers can in real time see what consumers choose and to understand what will be the TREND of the season.

Trend è la fiera di moda aperta a tutti. Oltre 100.000 buyer e showroom provenienti da tutto il mondo saranno presenti a Firenze per la settimana di Pitti Uomo e Trend. I visitatori potranno scoprire e acquistare in anteprima le novità di stagione dagli stand espositori e i buyer potranno vedere in tempo reale cosa stanno scegliendo i consumatori e quindi capire quale sarà il TREND della stagione.

FREE ENTRY

The Pitti Uomo Pass Holders, Press Officers and Fashion Bloggers will enter free of charge.

I Possessori del Pass di Pitti Uomo, gli Addetti Stampa e le Fashion Blogger entreranno gratis in fiera.

International Fashion Fair B2B and B2C



▫️Temporary Shop
▪️See now, Buy now!
▫️Discover and buy the seasonal preview


Wednesday / Mercoledì , 11


11:00 – 13:00
WORKSHOP
Didactics, workshop and presentations

15:00 – 20:00
FASHION SHOW
Brand and school

21:00 – 00:00
CONCERTS
Special Guest


Thursday / Giovedì, 12


11:00 – 13:00
WORKSHOP
Didactics, workshop and presentations

15:00 – 20:00
FASHION SHOW
Brand and school

21:00 – 00:00
CONCERTS
Special Guest


Friday / Venerdì, 13


11:00 – 13:00
WORKSHOP
Didactics, workshop and presentations

15:00 – 20:00
FASHION SHOW
Brand and school

21:00 – 00:00
CONCERTS
Special Guest


Saturday / Sabato, 14


11:00 – 13:00
WORKSHOP
Didactics, workshop and presentations

15:00 – 20:00
FASHION SHOW
Brand and school

21:00 – 00:00
CONCERTS
Special Guest


Sunday / Domenica , 15


11:00 – 13:00
WORKSHOP
Didactics, workshop and presentations

15:00 – 20:00
FASHION SHOW
Brand and school

21:00 – 00:00
CONCERTS
Special Guest

Register your Brand